Productivity. Priorities. Planning.
There are many buzz words out right now, and they all start with the letter “P!” These words are meant to help us maximize our time and effort.
There is not much discussion about how to do more. All “to-do” items are created equal. Not everything on a “to do” list is a guarantee of progress.
You could argue that some things on your list must be done and are essential. Many people spend their time working on customer service and client projects. We must keep our promises. These are not growth activities.
We also spend a lot of time on “distractions”. Some distractions are more evident than others. While it may seem like work, many of us spend hours reading and responding to emails. But how productive are our efforts?
What percentage of your activities can you call “growth activities”? What are the things that will help you grow your business? Increase your impact. Can you make a more significant impact? Are you able to fulfill your purpose?
If you look closely at it, these things occur in one of two ways. You create something when you are able to connect with people.
These types of activities are essential to me as a Content Creator Coach. I believe in the power of creating new things. You can turn your ideas into tangible things. You can create a book or blog article, a program, a video, or make a presentation. Creating value is what you do.
Your business’s assets are growing. Even if they aren’t expensive, you are adding value to the market. Your contribution to the market increases your value and invariably returns to you.
People often ask me, “What’s the next step to grow your company?”
It gives you something to share. If others don’t see what you’re creating, it doesn’t matter if you make something new.
This brings me to the second type of growth activity…
It is amazing what happens when you get to know other people. You may meet a new client. A great opportunity could present itself. This could be a chance to make a difference in someone’s life.
It is fantastic to see the vast array of possibilities created by a conversation with someone else. It takes a lot of skill to find the intersections between your interests, needs, capabilities. It’s also known as “networking”.
Our purpose is to make a difference in the lives of others. Each person brings their own expertise and focuses to every interaction. However, if we approach each conversation openly, every conversation can be an opportunity to live our purpose.
This is real growth.
Real growth is the result of business growth.
Recently, I have been spending a lot more time connecting with others. I also share the things I’ve created with those I connect with. I was making a difference and sharing value. Win-win!
How many of your tasks involve creating something new or connecting with others? It doesn’t even count sitting at your computer and writing e-mails! Find growth activities that you can include in your daily life.